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Let's make ideas flow like water.

ariel biaggi

AI Product Designer @ Dell Technologies

Main projects

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AI Agent Creation Flow

Design Systems
B2B SaaS
Smart Wizards

Designed a self-service interface for AI Agent creation, establishing new Design System components to simplify data visualization and validate complex architectures.

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AI for Global Alignment

Product Strategy
Internal Tools
Global Scalability

Designed a centralized AI-powered hub to unify global teams, streamlining communication and standardizing workflows across distributed regions.

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BBX Brand Trust Redesign

Brand Strategy
Redesign
Brand Scalability

​Overhauled the visual identity of an industrial services firm, replacing a generic aesthetic with a robust brand system that conveys solidity and reflects their decade-long reputation for excellence.

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Streamline Lamp

Industrial Design
Prototyping
Product Engineering

Materialized the concept of lightness into a functional wooden object. A hands-on study in physical prototyping, material constraints, and engineering.

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Sometimes Online Film

Creative Direction
Storytelling
Video Production

​Directed a visual manifesto exploring urban disconnection, transforming a moving truck into a mobile set to capture raw, authentic narratives.

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Inspirali's MED DAY

Visual System
Event Branding
Gen Z Strategy

Designed a scalable visual system for a nationwide event, bridging the gap between Gen Z culture and formal medical education.

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Hey!

I'm Ariel Biaggi.

I operate at the intersection of Product Strategy and artistic references.

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My work is about finding the optimal point where technical habilities meets visual sensibility.

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I use music, art, and communication principles to inform product thinking, ensuring solutions are not just functional, but culturally resonant.

See more about me

ariel biaggi

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